Building trust in your organisation and getting your messaging right go hand in hand.
Here are five simple tips for being a good spokesperson:
- Short and sharp – use plain English, short sentences, and active language
- Audience – understand who is impacted and consider what they need to know
- Specific – address a particular issue
- Repetition – build confidence and skills by practicing
- Honesty – use concrete examples, stick to the facts, and if you don’t know come back with the correct information
To build your skills, experience and confidence, get in touch with our team for tailored media training workshops.
